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What is Apple AI called?

Published in Technology 1 min read

Apple doesn't have a single, overarching name for its artificial intelligence technology like some other companies. Instead, Apple uses AI across a wide range of its products and services, often referring to it by specific names depending on the context.

Here are some examples:

  • Siri: Apple's virtual assistant, powered by AI, is one of the most well-known examples of Apple's AI technology.
  • On-device intelligence: Apple emphasizes privacy and uses on-device AI to process information locally, minimizing data sent to the cloud.
  • Machine learning: Apple uses machine learning algorithms for various tasks like image recognition in Photos, spam filtering in Mail, and personalized recommendations in Apple Music.
  • Neural Engine: A dedicated hardware component on Apple devices designed to accelerate machine learning tasks, enabling faster and more efficient AI processing.

While Apple may not have a single, overarching name for its AI, its use of AI is deeply integrated into its products and services, improving user experience and creating a more personalized and intuitive interaction with technology.

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