Snapchat is the most popular social media platform in Saudi Arabia.
While other platforms like Facebook, Instagram, and Twitter also hold significant user bases, Snapchat boasts the highest active user count and engagement rates.
Saudi Arabia's youth-driven digital landscape, coupled with Snapchat's unique features like ephemeral content and augmented reality filters, has made it a favorite among the young population.
Additionally, Snapchat is known for its strong focus on privacy and security, which resonates with users in a region that values these aspects.
The platform's widespread use in Saudi Arabia is evident in the high number of local influencers and celebrities who utilize Snapchat to connect with their audiences.
Furthermore, Snapchat's popularity is fueled by its integration with other popular services and apps, allowing users to easily share content across different platforms.