The longest video you can post on TikTok is 10 minutes. This increased from the previous limit of 3 minutes in September 2021.
While you can upload videos up to 10 minutes long, TikTok's algorithm favors shorter videos, especially those under 1 minute. This is because shorter videos tend to hold viewers' attention better and are more likely to be watched to the end.
Here are some things to keep in mind when posting longer videos on TikTok:
- Break up your video into shorter segments: Consider using transitions or cuts to divide your longer video into smaller, more digestible pieces.
- Use engaging visuals and sound: Just like with shorter videos, make sure your longer videos are visually appealing and have a catchy soundtrack.
- Use relevant hashtags: Hashtags can help your video get seen by a wider audience, so make sure to use relevant ones.
Remember, the key to successful TikTok videos, regardless of length, is to create engaging content that your audience will enjoy.