A report introduction should grab the reader's attention, clearly state the report's purpose, and provide a brief overview of the key findings or arguments.
Start with a Hook
- Start with a surprising statistic or fact related to your topic. This can immediately pique the reader's interest and make them want to learn more.
- Pose a thought-provoking question. This can engage the reader and encourage them to consider the issue from a new perspective.
- Use a relevant anecdote or story. This can help to make the topic more relatable and engaging for the reader.
State the Purpose of the Report
- Clearly and concisely state the report's objective. This should be done in a single sentence or two.
- Define the scope of the report. This will help the reader understand what the report will cover and what it will not cover.
- Identify the intended audience. This will help you tailor your language and tone to the specific needs of your readers.
Provide a Brief Overview
- Summarize the key findings or arguments of the report. This will give the reader a general understanding of what the report is about.
- Highlight the main points that will be discussed in the report. This will help the reader to follow the flow of the report and understand the main themes.
Examples
Example 1:
- Hook: "The global e-commerce market is expected to reach \$6.3 trillion by 2024."
- Purpose: "This report examines the factors driving the growth of the e-commerce market and analyzes the key trends shaping the industry."
- Overview: "The report will explore the impact of technology, consumer behavior, and competition on the e-commerce landscape. It will also discuss the challenges and opportunities facing businesses in this rapidly evolving industry."
Example 2:
- Hook: "Is the use of artificial intelligence in healthcare ethical?"
- Purpose: "This report explores the ethical implications of artificial intelligence in healthcare and examines the potential benefits and risks associated with its use."
- Overview: "The report will discuss the current state of AI in healthcare, the ethical considerations surrounding its use, and the potential impact on patients, doctors, and the healthcare system as a whole."
Additional Tips
- Keep the introduction concise and to the point.
- Use clear and simple language.
- Avoid jargon and technical terms that your audience may not understand.
- Proofread your introduction carefully for any errors in grammar or spelling.
By following these tips, you can write a compelling and informative report introduction that will capture the reader's attention and set the stage for the rest of your report.
