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What is the derivative of marginal revenue?

Published in Economics 2 mins read

The derivative of marginal revenue is marginal revenue's rate of change. It tells us how much the marginal revenue changes for each additional unit sold.

Here's a breakdown:

  • Marginal Revenue: The additional revenue generated by selling one more unit of a product.
  • Derivative: A mathematical concept that measures the instantaneous rate of change of a function.

In simpler terms, the derivative of marginal revenue shows us how quickly the extra revenue earned from selling one more unit is changing.

Practical Insights:

  • Increasing Marginal Revenue: A positive derivative of marginal revenue indicates that the marginal revenue is increasing. This could occur when a company is experiencing strong demand for its product, leading to higher prices and increased revenue per unit.
  • Decreasing Marginal Revenue: A negative derivative of marginal revenue indicates that the marginal revenue is decreasing. This might happen when a company faces intense competition or reaches a saturation point in the market, leading to lower prices and reduced revenue per unit.

Examples:

  • Scenario 1: Suppose a company sells widgets. If the marginal revenue is $10 for the first 100 widgets and $9 for the next 100 widgets, then the derivative of marginal revenue is -$1. This means that the marginal revenue is decreasing by $1 for each additional unit sold.
  • Scenario 2: Imagine a company selling software subscriptions. If the marginal revenue is $50 for the first 100 subscribers and $55 for the next 100 subscribers, then the derivative of marginal revenue is +$5. This signifies that the marginal revenue is increasing by $5 for each additional subscriber.

By understanding the derivative of marginal revenue, businesses can gain valuable insights into their pricing strategies, production decisions, and overall profitability.

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