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How Does Kylie Jenner Get Her Money?

Published in Business and Finance 2 mins read

Kylie Jenner is a multi-millionaire businesswoman who has built her wealth through a variety of avenues. Here's a breakdown of her main income streams:

1. Kylie Cosmetics

Kylie Jenner's primary source of income is her wildly successful cosmetics company, Kylie Cosmetics. Launched in 2015, the brand quickly gained popularity for its high-quality products and Jenner's massive social media presence. Kylie Cosmetics offers a wide range of lip kits, eyeshadow palettes, highlighters, and other makeup essentials.

In 2019, Jenner sold a 51% stake in Kylie Cosmetics to Coty Inc., a global beauty conglomerate, for a staggering $600 million. This deal valued the company at $1.2 billion, solidifying Jenner's status as a self-made billionaire.

2. Reality TV

Kylie Jenner first gained notoriety as a cast member on the reality TV show Keeping Up With the Kardashians. The show, which ran for 20 seasons, documented the lives of the Kardashian-Jenner family, including their personal relationships, business ventures, and social lives. Jenner's appearance on the show helped her build a loyal following and establish her brand.

3. Social Media Influencing

With over 360 million followers on Instagram, Kylie Jenner is one of the most influential figures on social media. She leverages her platform to promote her own products, collaborate with brands, and share her lifestyle with her massive audience. Her endorsements and sponsored posts generate substantial revenue, further contributing to her wealth.

4. Investments

Kylie Jenner has also invested in various ventures beyond her cosmetics line. She has partnered with Kendall Jenner on their clothing line, Kendall + Kylie, and has invested in other businesses. These investments provide additional income streams and contribute to her overall wealth.

5. Brand Partnerships

Kylie Jenner has collaborated with numerous brands on various projects, including clothing lines, fragrances, and other products. These partnerships generate significant income through licensing fees, royalties, and other agreements.

In conclusion, Kylie Jenner's wealth is a result of her successful business ventures, her savvy use of social media, and her strategic investments. Her ability to build a personal brand and leverage her influence has propelled her to the top of the entertainment and business worlds.

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